OGILVY & McCANN COMMIT TO INDIA’S GOAFEST – APRIL 2ND-4TH
Two of India’s agency powerhouses, O&M and McCann Erickson, have confirmed their involvement in the Indian ad festival GoaFest. The story was reported today on afaqs!. The top Indian advertising website stated that Ogilvy, who were looking like not participating, and McCanns, who did not participate last year, had both agreed to participate.
afaqs! quotes O&M’s Piyush Pandey saying the decision to take part in the festival was an effort towards showing industry togetherness.
afaqs! also spoke with Prasoon Joshi, executive chairperson, McCann World Group India and regional creative director, McCann Asia Pacific, and he confirmed McCann’s involvement.
