Seen+Noted: Money and books for Rediffusion
April 13 2009, 9:30 pm | | 6 Comments
Rediffusion DY&R Mumbai picked up two Golds at the recent GoaFest Indian awards festival. The awards were for this Sanctuary campaign that illustrates the plight of animals using money notes and a Books & Beyond campaign that humorously points out that reading books is good for children.
Sanctuary Credits:
Art Director: Suketu Gohel
Account Mgt: Anish Daryani
Creative Directors: Tony Pereira, Saurabh Karandikar
Chief Creative Officers: Ramanuj Shastry, Sagar Mahabaleshwarkar.
Books and Beyond Credits:
Creative: Rajat Dawar, Kunal Mhabadi
Client Service: Anish Daryani
Chief Creative Officers: Sagar Mahabaleshwarkar, Ramanuj Shastry.
6 Comments
That’s weird, because I picked up most of my perversions from books.
How ironic that the cricketer gag actually comes from a book called ‘100 Best Sports Insults’.
10.59.. obviously it actually ran on tv first dipsh*t.
awesome illustration/art on the books campaign. very envious.
7.06…They must have some pretty sensitive mikes on the field nowadays…picking up every word the players are saying. Id love to see the clip…is it on youtube?
Hey 10.59. That’s not irony.
10.21 you’re partly right….real irony is not knowing the meaning of irony and commenting confidently on it.