How to turn yourself into Dave Droga
September 28 2010, 10:10 am | | 3 Comments
Cheil Worldwide hosted this year’s Spikes Asia Creative Clinic for young creatives and to promote the Spikes Academy program the agency created print ads and posters to back up the web-site.
The campaign featured John Hegarty, David Droga and Eugene Cheong and ran as posters at the festival and as ads in the programme.
Credits: Cheil Worldwide Seoul. Copywriter: Alistair Wood. Art Directors: Adrian An, Jihoon Park.



3 Comments
What happened to making a name for yourself instead of trying to be someone else?
No disrespect to John Hegarty, David Droga and Eugene Cheong, they’re superb because they were themselves.
Sorry, but I’m not buying this. But this looks like something Tham Khai Meng would love though.
It’s been done with change your name to ‘John Hegarty etc.’ about 6 years ago.
Sir John Hegarty, David Droga, and… Eugene Chong?