CIMB Bank and Ogilvy & Mather Singapore show the dedication needed to make it in golf
November 4 2010, 7:04 am | | No Comments
CIMB Bank promotes the PGA Asia Pacific through this Ogilvy & Mather Singapore created spot. We see a golfer taking a swing in slow motion, with the camera moving around him, and the backgrounds changing – showing all the places that he practices and thinks about golf.
This ad employs a shooting technique that has never been used before in order to get everything in-camera, without green-screen.
To achieve a seamless swing with changing backgrounds and a camera move it was shot using a Phantom camera at full 1000fps using a unique rotating rig.