With your support every child can succeed
October 21 2011, 7:33 am | | 3 Comments
Cheil China has created a campaign showing pictures of children on banknotes. The series features Abraham Lincoln (president) on the US $5 dollar note, Sun Yat-Sen (leader) on the Taiwanese commemorative $100 banknote, Fukuzawa Yukichi (educator) on a 10,000 Yen banknote and Marie Curie (physicist) on a 20000 Polish Zloty note.
Credits – ECD: Jacky Lung, CDs: Yuming Fu, Shengxiong Chen. Art Directors: Shengxiong Chen, Qianli Ma. Writers: Yuming Fu, Wei Xu. Illustrator: Yuehui Tang. Photographer: Yang Zhao.




3 Comments
Great idea, but I don’t like the fact that Cheil China uses old Polish communist currency as opposed to the current bills.
cool art direction but the idea doesn’t come through, I thought it was something to do with child prostitution or something.
Ooopss, not every child can be a president. There’s only 1 president of a country at any one time.