Graham Hitchmough takes on regional role at The Brand Union

The Brand Union Asia Pacific has promoted Graham Hitchmough to the newly-created position of Regional Director, ASEAN. His responsibilities include the continued stewardship of the growing Singapore office and immediate oversight of the Indonesia and Thailand offices.  He will also be actively exploring further opportunities in Vietnam, Malaysia and the Philippines.

Hitchmough has been with The Brand Union for more than four years as both Client Director and, more recently, Managing Director. Under his leadership the Singapore business has grown 30% in the last two years and sets a standard for the region in terms of both creative output and business effectiveness having won awards for both in the last twelve months. Current clients include SGX (the Singapore Exchange), Syngenta, Coca-Cola, Pan Pacific Hotels Group and Kimberly Clark.

“Having lived and worked in ASEAN for 6 years, I am tremendously excited to be now focusing my efforts on marrying the ambitions of The Brand Union with those of the region,” said Hitchmough. “Everyone knows the prodigious growth potential of ASEAN but what excites me most is the way in which branding can not only help to accelerate economic development, but also celebrate the rich and diverse cultural and design heritage of ASEAN countries.  I’m particularly looking to how our offices in Thailand and Indonesia can leverage the best in local strategy and design talent for the benefit of both international and domestic clients.”