Ogilvy & Mather educate staff in China on social media responsibly
November 30 2011, 9:36 pm | | No Comments
Ogilvy has made a short two and a half minute video to remind our staff in China about the importance of using social media responsibly. It’s basically the network’s global social media guidelines brought to life in a less boring way than a typical policy doc.
The video is getting good traction on social media (in both English & Chinese internet worlds) because it’s a new way of addressing an issue/problem that so many companies and agencies are dealing with these days.