Get your arse on a seat to watch the cricket
May 4 2012, 9:48 am | | No Comments
In India when a cricket match is on it is a common sight to have crowds of people watching the match outside a TV showroom.
Everyone from joggers to window shoppers, street vendors to office goers returning home, gather and cheer together outside TV showrooms during a big match. At such times, there are more people outside the shops than inside.
In this JWT Mumbai commercial, the phrase ‘Tashreef Tokra’ has been used. It is from the Urdu language. This phrase is a more respectful way of referring to the ‘arse’.