Creative Juice Bangkok turns pets into walking free WiFi hotspots for Dtac in Thailand
May 27 2013, 2:53 pm | | 2 Comments
Dtac, the leading mobile telecommunication company in Thailand, recently launched its new WiFi service. The brand wanted to create a groundbreaking experience to generate positive word-of-mouth and gain new subscribers. Dtac ‘Moving WiFi’ is the latest innovation in WiFi hotspots that can move everywhere, offering a free ‘walk and play’ experience.
To show people the power of the world’s first ‘Moving WiFi’, Creative Juice Bangkok built the WiFi hotspot devices and then hooked them up to something very mobile – a pet. By attaching the devices to pets, they turned them into walking, free WiFi hotspots. It’s not just a hotspot with a WiFi signal anymore, it’s a new kind of hotspot that users can play and interact with.
2 Comments
Actualy not ground breaking because was done before by BBH at SXSW using homeless people years ago.
Youre right, I remember that.