BBH Asia Pacific lures highly-awarded duo Nikhil Panjwani + Gary Lim out of BBDO Singapore

BBDO and Proximity Singapore’s highly awarded senior creative team Nikhil Panjwani and Gary Lim have joined BBH Asia Pacific as a senior creative team.

Panjwani and Lim, are the creators of last year’s most awarded print campaign in the world – “Guiness now in Bottles”. The duo were recently ranked Top 10 worldwide in AdAge’s Creativity Awards list and they have cleaned up at all of last year’s top awards – winning Gold at Cannes, One Show, Clio, Spikes, as well as major gongs at D&AD.

Panjwani (right), a former BBH India black sheep returns home. He has spent over 11 years in Asia working with multinational clients including Google, Colgate, P&G and Virgin Mobile.

Lim (left) began his career in Malaysia and eight years on, his work includes campaigns for clients such as KFC, Mini, Pepsi, Olympus and Jeep. The pair teamed up at BBDO Singapore.

“I’ve been a fan of their work since Nikhil’s time at BBH in India and Gary’s in Malaysia,” said Scott McClelland, ECD, BBH Asia Pacific. “They are wonderful craftsmen and are a welcome addition to the flock.”

“It’s an exciting time to join all the good folks here at BBH Singapore. We can’t wait to get our hands dirty and make stuff happen,” said Panjwani.

News of the duo’s move to BBH has been the subject of speculation since Ronald Ng’s resignation as CCO of BBDO and Proximity Singapore early in December last year.