Scarecrow Communications India seeks online players for Ace2Three.com’s Rummy Anna

Online gaming has been growing rapidly in the past few years. The leader in the online card game arena, Ace2three.com has released a video that seeks to cement its numero uno position. Conceptualised by Scarecrow Communications India, the video has got more than 7 lakh hits within a week.

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Ace2three, a product of Head Infotech Pvt. Ltd, has grown rapidly in the past 5 years and boasts of over 40 lakh registered players. Available as an online rummy game for desktops, tablets and mobiles, it even released an Ace2three app recently.

Deepak Gullapalli, CEO and Founder, Ace2three.com commented, “User happiness is our goal. Apart from a complete bouquet of card games, the site excels in offers, bonuses, cash prizes, regular tourneys and other incentives which keep the adrenaline gushing. Being the first mover, Ace2Three.com has high credibility and is reputed for fair policies and security. Ace2Three’s balance between player need, occasion and incentive has made it India’s No 1 Rummy site. Our communication needed to reflect this.”

Raghu Bhat, Founder Director, Scarecrow Communications said, “Rummy players are looking for a partner to play with – this was the insight we zeroed in on. Ace2three fills this need seamlessly. Shooting this was a blast with a lot of improvisation on the sets with director Naren Multani. We also wanted the music to be catchy yet quirky. So we went to Rohan Vinayak as we wanted something really original.”

Manish Bhatt, Founder Director, Scarecrow Communications added, “When you are talking to the youth, humour is always an option. We hope this clutter-cutting and sticky ad for Ace2three accelerates the process of making it a household name.”

Credits –

Client: Deepak Gullapalli, Sudarshan Reddy