BBDO Indonesia hires two new creative directors

BBDO Indonesia has appointed two creative directors – Isai Martinez and Trina Martirez.

Both from the Philippines, the duo will work under the agency’s Philippine expat ECD Dale Lopez, who himself moved from BBDO Guerrero in November last year. The agency hopes their new CDs will provide a fresh perspective to the creative department in Indonesia.

Martinez (pictured right) joins from BBDO Guerrero, and will lead the team as an art-based creative director. She has worked on many notable campaigns including Pantene from P&G, Pizza Hut, Philippine Department of Tourism, Johnson & Johnson, Visa, PepsiCo and Globe Telecommunications, to name a few.

Martirez (pictured left) joins BBDO Indonesia as a copy-based creative director, moving over from Ogilvy & Mathew Philippines. Martirez has been involved in campaigns for Pond’s, Knorr, Lady’s Choice from Unilever, L’Oréal, Nestlé, Sanofi Aventis, McDonald’s and PepsiCo.

Intan Mokhnar, Managing Director of BBDO Indonesia commented, “I am thrilled to have Isai and Trina join us at this time. They both are passionate and driven individuals that have all the right skills to move the team forward. I’m confident they will complement and enhance what we do for our clients.”