Yell Group and Alibaba Cloud partner to elevate global creative industry with AI-Deate
Yell Group, a leading creative digital company headquartered in Thailand, has unveiled a landmark partnership with Aliba…
Author Archives: Adam Shaw
WPP’s GroupM appointed as Media Partner of Record for L’Oréal Korea
GroupM, WPP’s media investment group, has been appointed by L’Oréal Korea as its media planning and buying part…
Philips pushes shavers to the forefront with Japanese esports team SCARZ
Philips Japan, with the help of FUSE, Omnicom Media Group’s market-leading sport and entertainment practice, has s…
Gigil Philippines gives Grab’s ‘I’ve Arrived’ message a new meaning via OOH campaign
Grab, the #1 transportation and food delivery app in the Philippines, has pertnered with Gigil Philippines to let its cu…
Facebook global advertising revenue to surpass $100bn in 2024 fuelled by innovation in AI and commerce to attract Gen Z
Social media pioneer Facebook has withstood the changing tides of digital global advertising for more than two decades. …
Pomelo and BBDO Guerrero Philippines show us the greatest gift of all this Christmas
In a category long defined by limitations, Pomelo and BBDO Guerrero Philippines are challenging convention this Christma…
Minotaur Philippines sets out to be a game changer for brands, communities and creators
MINOTAUR has officially pushed its start button in the Philippine marketing industry. With a team of seasoned advertis…
Singapore marketers’ conversion strategies at risk with data complacency – Yahoo DSP survey
Marketers in Singapore have room for improvement in data-led practices amid concerns about signal loss and identity in t…
Bestads Best of the Week Reviewed by Mel Routhier, Global Chief Creative Officer, Health & Wellness, VML Chicago
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
Juice and director Michal Misinski deliver character animation and VFX for Ritter Sport
Juice, a full-service studio specializing in visual effects, design, and audio, delivered comprehensive animation and po…