Campaign Brief Asia spotlight on Chad Song, CEO of Crack the Nuts Korea: ‘Creativity Wins All’
Campaign Brief Asia spoke with Chad Song, CEO of Crack the Nuts Inc. who created the slogan and poster for the 2024 Kore…
Author Archives: Adam Shaw
The Sino-ADI National Advertising Industry Park welcomes Yell Advertising to harness Thai soft power in boosting Chinese brands globally
Yell Advertising, fresh from launching Yell Shanghai—its second office in China following Yell Beijing and the seventh…
Lifebuoy honours Indonesia’s national heroes in new campaign celebrating 90 years
Lifebuoy, hygiene soap brand marketed by Unilever, has collaborated with creative agencies MullenLowe Singapore, MullenL…
Dentsu Thailand releases latest Wangkanai Organic Sugar spots
Dentsu Thailand has created two spots for Wangkanai Organic Sugar, the superior natural sugar, titled “Chamaleon&#…
One day left to enter London International Awards 2024: Deadline TODAY, Friday August 30
Time is running out to enter work in London International Awards (LIA) with entries due today, Friday August 30th.  …
MBCS creates new campaign for AIA Malaysia encouraging Malaysians to ‘Rethink Healthy’
MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, has launched a new brand campaign …
Embracing “The World’s Advertising Window”: Yell’s vision for international growth in Shanghai
This year, one of the most talked-about speeches at the prestigious Shanghai International Advertising Festival (SHIAF) …
Grey Thailand refreshes 141-year-old Thailand Post with a humanised short story
Grey Thailand adopts a humanising approach, using ‘storytelling in a presentation’ to explain Thailand Post’s …
Harsha Razdan, CEO, South Asia, dentsu: Reliance-Disney Merger Perspective
By Harsha Razdan, CEO at dentsu South Asia….
Suchitra Gahlot takes on National Creative Director role at FCB Ulka India
FCB Ulka India has appointed Suchitra Gahlot as the new National Creative Director, based in Bengaluru….