M&C Saatchi’s The Source Malaysia sees Movement Control Order a force of good
In a report developed by M&C Saatchi’s The Source Malaysia, the consumer insights and research company expects the…
Author Archives: Kim Shaw
MRM Thailand launches interactive #SpreadGoodVibes AR campaign for Maybelline
Maybelline Thailand has partnered with MRM Thailand to #SpreadGoodVibes through a fun, interactive Augmented Reality cam…
Commercial filming in a post-lockdown era: Everyone has a role to play on set
Leaner teams, social distancing, no senior citizens as talents. One thing’s for sure: new production norms will apply …
Ogilvy Worldwide CCO Piyush Pandey voices Fevicol message of awareness on Covid-19
As the lockdown in India eases gradually, Fevicol is sending out a message of awareness to the people of India….
University of Asia and the Pacific selects Roshan Uttamchandani to join Cannes Lions Roger Hatchuel Academy
Since 2012 to date, six Philippine student representatives to the annual Cannes Lions Roger Hatchuel Academy have been c…
Interone China wins vivo global website business in multi agency pitch
vivo, the leading global technology company, has announced Interone China as their overseas brand marketing partner to r…
Best Ad of the Day: The Lincoln Project ‘War Zone’
With many creatives in the world self isolating, Campaign Brief introduces a daily dose of inspiration – Best Ad of th…
Leading Korean actor Hyun Bin stars in latest Smart Communications campaign created by Grey Manila
Smart Communications, the Philippines’ leading telecommunications and digital services provider, has launched a new ca…
A man singing an ode to the pub: About as Australian as you can get in this new campaign via Clemenger BBDO, Melbourne
Carlton & United Breweries’ (CUB) Carlton Draught has launched a rousing ode to Australia’s favourite place, the…
Keith Byrne: How to stay creative (and sane) during a recession
Keith Byrne (pictured below) is Creative Director at Digitas Singapore and here he gives a few tips on how to stay creat…