BBH China brings strangers together through a series of Mentos social experiments
BBH has been working with Mentos globally for multiple years, and succeeded in building a substantial social media follo…
Author Archives: Lynchy
Lin Liu joins UM China as chief strategy officer
UM Shanghai has appointed Lin Liu as Chief Strategy Officer. A veteran in strategic planning and brand communicat…
Adidas and Posterscope India launch an OOH campaign to celebrate 2018 Football World Cup
Posterscope India has rolled out a massive OOH campaign for the latest edition of the FIFA World Cup that is currently b…
Social media agency SpringCreek Malaysia and Digi go Rah Rah with football fever
SpringCreek, the social media agency within IPG Mediabrands Malaysia, has devised a unique campaign with client Digi Tel…
3-Sixty Brand Communications encourage Singaporeans to spread kindness and greatness
A nationwide study discovered that Singaporeans and residents believe that they are already kind enough. They are more o…
Dentsu Impact makes everyday brighter for IKEA in the most awaited launch of the year in India
IKEA is all set to foray into the Indian market. The launch of the brand has been a much awaited one with the buzz aroun…
Director Simon Cracknell signs for representation with Sweetshop in Greater China
Sweetshop has signed Director Simon Cracknell for representation in Greater China. An award-winning director and photogr…
Spikes announces jury presidents: Pete Favat to lead Film, Integrated and Print & Publishing panel
Spikes Asia has released the names of the 13 Jury Presidents that will lead this year’s Juries. They include Pete …
Yoshihiro Nagai joins I&S BBDO Japan as MD
I&S BBDO Japan has appointed Yoshihiro Nagai as Managing Director. Nagai (pictured left) will report to Kazutoyo Kat…
BBDO Singapore shares creative thought starters with students to help with problem-solving
BBDO Singapore has partnered with the 4As to introduce the inaugural Festival of Creativity to Singapore. In collaborati…