Author Archives: Lynchy

J. Walter Thompson Sydney has promoted general manager Paul Everson to managing director, tasked in his new role with ov…

To celebrate the 60th anniversary of its iconic Skyline models, Nissan partnered with TBWA\Hakuhodo Japan to create an a…

Best of British, a brand new show celebrating the British lifestyle, has appointed Reuter Communications to handle its f…

Following the introduction of its enticing new Cocoa Tazza brew, McDonald’s is back with a social experiment that …

Mattress brand, Duroflex, has rolled out a 360-degree campaign to announce the launch of its latest range – Energi…

Tata Steel re-affirms its entry into the home solutions market by launching the new product line, Pravesh – steel …

eBay is not just a popular e- commerce platform for buyers and sellers globally but is also one of the first entrants in…

MGM China has appointed a combined team from OMD and Xaxis to handle the media strategy for the company’s new US$3…

Fred & Farid, Shanghai launched an Absolut Vodka China campaign “5 You + 1 Absolut” to teach Chinese con…

ECCO, a premium brand for shoes and leathergoods, has appointed DeVries Global as their communications agency, to spearh…