Cannes Contenders: Innocean Australia
How will Australia perform at Cannes this year? Over the next month in the lead up to the Festival, Campaign Brief will …
Author Archives: Lynchy
BBDO Guerrero Philippines launches domestic campaign for the Department of Tourism
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Havas Worldwide Taiwan combines size and speed in new print for the Kingston USB 3.0 1TB
The Kingston USB 3.0 1TB is expectably big yet surprisedly speedy as shown in these two print executions by Havas Worldw…
Minteraction Thailand introduces Lay’s new crunchy potato chip with digital ‘MAXX Challenge’
How do you convince die-hard and loyalist potato chip fans to try a new product – while keeping in mind they’…
Coca-Cola and Ogilvy & Mather China transform bottles into fun objects giving them a second life
Coca-Cola has partnered with Ogilvy & Mather China to launch a new activation campaign, as part of its global sustai…
Award-winning Malaysian actor Shaheizy Sam helps launch Mahsuri sauces via TBWA KL
TBWA\Kuala Lumpur has launched a new campaign for Lee Kum Kee’s Mahsuri range of sauces. A regional first for Lee …
Cannes Contenders: DDB Sydney
How will Australia perform at Cannes this year? Over the next month in the lead up to the Festival, Campaign Brief will …
Y&R NZ’s Carlos Savage departs agency for associate CD role for Land Rover at Y&R NY
New Zealand: Carlos Savage (left), head of copy at Y&R Auckland has been called up by Y&R’s head office in…
Host lures ex-M&C Saatchi Sydney’s Gareth Cooper for executive planning director role
Australia: Host has today announced that Gareth Cooper, ex executive strategy director at M&C Saatchi Sydney and ex …
Top Director: Andrew Hardaway
In a regular column Campaign Brief Asia is turning the spotlight on a hot director. Here, we talk to Andrew Hardaway, an…