Need to convince the CFO that you can make Cannes Lions affordable? Here are some tips:
April 18 2009, 5:49 am | | 2 Comments
You know the Cannes organisers are worried about numbers this year when they send emails like this out
2 Comments
Ignite your CFO — in my time you got 20 to life for something like that.
I think they need to do a lot more than point CFOs towards 20% discount on the return flight if they’re looking at more delegates at cannes this year. In our group of agencies, the instructions are to forget cannes for now.
During salary cuts, lay offs and fight for survival, it will be difficult to ignite even the sweetest of CFOs at around 2600 euros for a delegate pass and roughly equal amount per head for travel & stay.