Gearing to Rapp China as Managing Director

Ross Gearing has joined Rapp China as Managing Director.  He has lived in China for the last 10 years and has a detailed understanding of data acquisition, qualification, customer engagement and program measurement. He has worked on a multitude of world leading brands in sectors including IT hardware, phones, airlines, cars, and beverages.

“I’m excited to join Rapp. In just a few years it’s become a successful and outstanding CRM agency in China and I look forward to expanding on that,” said Gearing.

Dick van Motman, President & CEO, DDB China Group said hisappointment underlines the increased commitment Rapp have to growingthe agency into a premier data centric and media agnostic company inChina.

“Ross brings both excellent CRM and China experience to the role. He iswell suited to take Rapp China to the next level and bring the bestdata driven marketing to our clients.”

Rapp’s clients in China include IHG (Intercontinental Hotel Group),Johnnie Walker, Friso, to name just a few.  Rapp currently has 40 fulltime staff.  Gearing will be based in Shanghai.