For real men – Mrs. Smith meets Mr. X
X-Men, a leading men’s personal care in Vietnam has launched a new thematic tvc. Continuing on their current brand theme ‘For real men’, TBWA\Vietnam have created a parody based on the global box office hit Mr. & Mrs. Smith. To direct the tvc, TBWA partnered with international film star Dustin Nguyen.
The tvc centers around Agent X, who is on a mission to save a world peace conference from terrorists. Upon subduing undercover assailants, Agent X comes face-to-face with the leader of the group – a beautiful villainess.
Credits – ECD: Patrick Tom. ACD: Tony Chew. Sr. Writers: Fanindra Jain, Dung Le. Art Directors: Patrick Tom, Tony Chew. Agency Producers: Meng Chia, Bui Quang Anh. Director: Dustin Nguyen. DOP: K’Linh. Producer: Irene Trinh. Production Company: Wonderboy Entertainment JSC & Early Risers Media. Post Production: DigiPost. Editor: Emile Guertin. Music: Duong Khac Linh – Early Risers Music. Special Effects: Tu Nguyen – Vinamation