A psychedelic chocolate trip
July 26 2010, 7:28 pm | | No Comments
Contract Advertising, Mumbai has released a new Cadbury Eclairs spot directed by Razneesh Ghai (Razy) via Us Productions. The spot delves into the relatively forgotten psychedelic age of the 60’s as a way of looking at the ‘experience’ of eating a Cadbury Eclairs. In the tvc a boy is forced to attend a marriage party with his parents rather unwillingly, and seems to be drowning in extreme boredom as he has to deal with all the normal annoyances of boring social gatherings. Just when things get worse, he goes on Cadbury Eclairs psychedelic trip.