Leo Burnett India launch PR & Events division

Leo Burnett India has appointed Seema Sood as Director for their newly set up Events & PR division. The new division will plan and execute events & PR for Leo Burnett clients as well as other major clients who use events as a part of their marketing or HR programs.

Sood (left) comes with many years of experience in large Events & PR. In her earlier avatar at Leo Burnett she was responsible for organizing Goafest event for the first two years. In her stint as COO with Salaam Bombay Foundation in the last three years, she put together the largest World Conference on Tobacco Or Health. She has 12 years of experience with agencies like Mudra and Ambience Publicis in addition to Leo Burnett.

Speaking on this new initiative Arvind Sharma, Chairman, India Subcontinent, Leo Burnett, commented that “Clients’ marketing plans have been evolving over the years.  In the recent past, we have been working with some of our clients on specially conceptualized world class events. Now with Seema and her valuable experience with us, we are looking forward to expanding this division dramatically.”