BBH Asia Pacific appoints joint Heads of Production

BBH Asia Pacific has named BBH producers Kristin Armstrong (left) and Michelle Tan (right) as joint heads of production. Armstrong has been with BBH for 9 years, having transferred to the Singapore office a year ago. Michelle Tan is in her third year at the agency

A stint as a production assistant in London, led Armstrong to BBH where she went on to become Executive Producer. In London, she produced over 45 television commercials including major campaigns – the Global LG Advanced Learning film, Johnnie Walker ‘Android’, Robinson’s Juice Crew and numerous productions for Axe and Omo/Persil. In Singapore, Armstrong hit the ground running  with her first productions being The Singapore Tourism Board television commercials ‘High Energy’ and ‘Fun ‘ for the current  Global ‘YourSingapore’ campaign.

With over ten years of print production experience under her belt, Tan has earned a reputation for being one of  the region’s best art buyers. Michelle is the force behind iconic BBH campaigns such as the Global Levi’s Who Do You Want to Unbutton?campaign, LG ‘s first Android Smartphone – ‘LG Appets’ and the YourSingapore print campaign for the Singapore Tourism Board.

Said Frances Great, Managing Director, BBH Asia Pacific: “Kristin and Michelle come from seasoned BBH stock. For them to take a leadership role was a natural course of action as their contribution to the quality of BBH work is priceless,”