Mo’s make a difference at TBWA Singapore
Movember is the month where men all over the world grow their moustaches in support of men’s health issues. As a company CSR initiative, TBWA is bringing this movement to Singapore, and growing ‘staches in support of prostate cancer research in Singapore.
TBWA\Singapore has created a little website that launched yesterday to spread the fund-raising effort out into the world. They are also on Facebook.
On this site, you’ll see pictures of TBWA’s agency team who have committed to the fund-raising effort, and more are being added everyday. Both guys and girls have joined in the fun, with more being added every day. Naturally, the guys will have regular follicular updates posted, but the girls also have great activities planned, like a day every week where a big group go out for lunch in public wearing their fake mo’s and spreading the word.
All proceeds go to the SingHealth Prostate Cancer Research Fund at the end of the month, and they are accepting donations worldwide, via Paypal.

3 Comments
They’re gonna look so damn sexy come the 30th.
Love it!
Fab. Simple idea. Well done guys.