Fill the sky with fireworks using Ogilvy Beijing’s Chinese New Year iPhone app

Ogilvy & Mather China today launched a new iPhone app to usher in the Year of the Rabbit which begins on Chinese New Year’s Day, February 3.

Ogilvy China’s “Fill the Sky” CNY Fireworks app allows users to add virtual fireworks displays to any photo that they’d like to take. Personalized text greetings can also be added in Chinese and/or English. The holiday photos can then be emailed to family and friends, be directly uploaded to users’ Weibo accounts, be shared through social networks or saved for future use. The App is free and available now on the App Store.