BMF Sydney aims to help heal Japan with ‘$2 for chopsticks’ restaurant fundraising idea
Here’s a nice idea that deserves to be rolled out throughout Asia – BMF Sydney has launched a fundraising initiative to help provide aid for disaster stricken Japan.
The idea is simple: When in a Japanese restaurant, customers will be asked to donate $2 for the use of their chopsticks, thereby creating a simple, social, donating mechanism to raise more funds to help heal Japan.
All proceeds will go to the Australian Red Cross Japan and Pacific Disaster Appeal 2011.
BMF has provided all participating restaurants with a kit of posters and collecting tins to stimulate donations. All proceeds will then be deposited by the restaurants at any of the participating banks, including the Commonwealth Bank of Australia.
Says Chris Kay, head of account management at BMF: “We have created a small idea that will hopefully make a big difference to a country in need. Because the donating is done in a social setting, weʼre confident this small action will encourage others to think, act and donate.”
A large number of Sydney and Melbourne restaurants are already committed to the project. If you are a restaurant owner and want to get involved, please visit the BMF website and use
the media contact provided.
1 Comment
The one problem is, that a lot of people are shying away from japanese restaurants that source their food from japan. But I hope it works, in whatever way.