Grey Tokyo opens the door for Kagatani knives

Kagatani knives can cut any food in half with ease and precision. As a way to convey its proficiency intuitively, Grey/G2 Tokyo utilised the opening and closing of an elevator door.

Credits – Executive Creative Director: Masayoshi Soeda. Art Director: Mitsunori Yamazaki, Shinmei Yamamoto, Taichi Tsunoda. Photographer: Akihiro Ito (UN), Producer: Kohei Ishii, Yuya Suzuki. Retoucher: Akira Takeuchi.