JWT launches digital talk show – Worldmakers

January 16 2012, 8:38 am | BY Lynchy | No Comments

Bob Jeffries.jpgJWT has launched Worldmakers, hosted by Bob Jeffrey, JWT Worldwide CEO and Chairman. Worldmakers is a web-based talk show series developed, produced and made by JWT, featuring some of the world’s most respected thinkers exploring the convergence of advertising, technology and entertainment.

“Our business grants us the privilege of coming into contact with fascinating and inspiring people across all industries, geographies and walks of life; it is what makes JWT worldmade” said Jeffrey (pictured). “Worldmakers is about having candid conversations with the influencers who shape our culture, and sharing those insights with our clients, and audiences around the world.”

In a nod to the world’s largest event celebrating innovation in technology, Worldmakers debuted at the 45th annual International Consumer Electronics Show (CES) in Las Vegas, NV. The first episode features Jeffrey chatting with Carolyn Everson, VP of Global Marketing Solutions at Facebook.

All episodes of Worldmakers will air on JWT’s YouTube channel and interviews will also be posted in real time on Twitter (follow @JWT_Worldwide, #Worldmakers for updates). Additional interviews conducted at CES include: Keith Weed (Unilever), Brad Harrison (Schick), Jason Oxman (VP at Consumer Electronics Association), Sam Chang (LG Electronics), Janet Scardino (Function(x) Inc), Joe Clayton (Dish Network), Anne Schelle (Open Mobile Video Coalition), Lisa Hsia (Bravo), Rob Barnett (My Damn Channel), Dave Madden (Electronic Arts) and Michelle Moody (Ford).