Leo Burnett Manila promote Raul Panes to CCO

Leo Burnett Manila has promoted Raoul Panes to Chief Creative Officer of the agency. Panes oversees the work of the Leo Burnett Group in Manila which includes Leo Burnett, Blackpencil and Arc Worldwide.

Raymond Arrastia, Leo Burnett Manila Managing Director, said: “Not only is Raoul a multi-awarded and seasoned creative director, he also firmly believes that creativity and efficacy joined together creates excellent advertising, and is passionate in guiding and nurturing young creative talents.”

Panes has won recognition at Cannes Lions, The One Show, D&AD, AdFest, Spikes Asia, New York Festivals, London International Awards and Clio Awards. He has served as President of the Creative Guild of the Philippines, and Chairman of the biennial Philippine Advertising Congress Araw Awards. His creative judging duties have included Busan AdStars, New York Festivals, Clio and Cannes Lions.