Fred & Farid Shanghai put on a striptease
June 28 2013, 3:34 am | | No Comments
Fred & Farid Shanghai has released their latest digital experience for French fashion brand Vicomte A.
At the website Vicomte A. invites you to undress its models in an interactive and ‘social’ strip-tease.
Click on the clothes you’d like to remove and he/she throws them at your wall (your Facebook wall)… The more you share, the more he/she undresses.
Agency: Fred & Farid Shanghai
Brand: Vicomte A.
Executive Creative Directors: Fred & Farid
Creative Director: Gregoire Chalopin
Copywriter: Laurent Leccia
Art Director: Laurent Leccia
Brand supervisors: Arthur de Soultrait, Julie Clerambourg
Producer: Sacha Guyon, Bastien Chanot
Development & Production: Lumini