Advice on Advice: Take It or Leave It
There’s a tonne of advice out there for juniors wanting to break into the industry — books, blogs, and people wanting to give you their two cents. But advice comes from experience, and experiences are personal. Which means there’s a lot of conflicting advice out there. In a regular column Lauren Ami MacDonald tries to make sense of it all.
I was once in this interview at an agency where the interviewer told me they liked me because I was different, but wanted me to assimilate. Which makes as much sense to me as going out with a “bad boy” with the intention of making him into everything but that. On the other hand, I do understand that if your role within an agency is disruptive to the culture, you can’t expect to last long. I think the sweet spot is somewhere in the middle: integration. Being able to be in a place where you can be you, amongst other people who are being them, all with something in common–a lust for great work. Yes. Double-checked with myself. That’s the way I look at it.
Lauren Ami MacDonald is a Copywriter at The Secret Little Agency, Singapore. She’s got a lot to say about the advice she’s collected.