Dentsu Plus Bangkok creates ‘They’ll get out as soon as they get in’ print campaign for Pest Free

Pest Free is a household product, which emits the electromagnetic force to repel the rodent. This campaign from Dentsu Plus Bangkok dramatically shows the entrance in the outdoor scene however; the path to the other side is not going inside but it is going back outside, which conveys the message that “they’ll get out as soon as they get in”.

Credits:

Chief Creative Officer: Subun Khow. Art Director: Supparat Thepparat. Art Director: Naphol Chantapakorn. Copywriter: Pattarapong Lapjarupong. Photographer: Anuchai Secharunputong. Photographer: Nok Pipattungkul. Retouchers: Chanchay Aussawanuchit, Anuchai Secharunputong, Ronnachai Puengkasem.