Fred & Farid Shanghai behind new Porsche work
September 27 2013, 11:42 am | | 1 Comment
Fred & Farid Shanghai has created this subtle print campaign for Porsche as part of a new “Away” direction.
Executive Creative Director: Fred & Farid.
Creative Director/ Copywriter: Gregoire Chalopin. Art Director: Pierrick Jegou. Retoucher: Hongxia Wang.
1 Comment
How old is this execution?
Certainly an agency with their reputation would be more diligent in finding a fresh idea.
Also, hire a copywriter.