TBWA Hakuhodo Tokyo and Cheil Korea shortlisted in the prestigious NEW category at LIA
27 entries have made the cut – including 2 from Asia – at the shortlist stage of The NEW category of this year’s 28th London International Awards, judging in Las Vegas.
TBWA Hakuhodo Tokyo is shortlisted for Marionettebot UNITED ARROWS green label relaxing, and Cheil Korea is shortlisted for Samsung Life Insurance “Bridge of Life”.
This year’s The NEW jury was led by Tony Granger, Global CCO of Young & Rubicam. John Merrifield CCO Asia-Pacific of Google and Kazoo Sato of TBWA\Hakuhodo were also on the jury.
This year a total of 15,881 entries from 77 countries were submitted for judging, a reflection of the truly international nature of the competition and of LIA’s steady growth over the past 28 years. Judging will be completed on Saturday (12th October) and all shortlisted work with full creative credits and media can be viewed on the LIA website from Wednesday 16th October. Winners will be announced on 4th November.
VIEW THE SHORTLIST