JWT Bangkok’s heehee happy new year campaign generates huge following in a tiny space for AIS
February 11 2014, 12:26 pm | | No Comments
Central World Square is the most popular landmark during New Year Season.
Many big brands are willing to invest large amounts of money in order to cover the area with their branding activities. How could JWT Bangkok draw the attention to their brand Advanced Info Service (AIS) with only a tiny space of 18 sqm?
Even though AIS had such a tiny space, AIS’s booth became the talk of the town and a viral in social network compared to the others who had bigger areas. JWT Bangkok made everyone enjoy their New Year moment in a fun way.