McCann Worldgroup India scores five Gold Pencils at The One Show; three Golds to Ogilvy & Mather Vietnam + two Golds to Dentsu Japan

| | No Comments

penguin-audiobooks.jpgThe One Club has just announced the winners for the 41st Annual One Show Awards, one of the most prestigious worldwide competitions celebrating the year’s best in advertising.

McCann Worldgroup India leads the Asian agency charge securing four gold pencil awards in the Advertising category for Penguin Group India Audio Books campaign. The series won two campaign golds and William Shakespeare and Mark Twain each won single gold pencils. McCann India also won a gold pencil in Design for Happy Life Welfare & Dabbawala Foundation “Share my Dabba”.

Ogilvy & Mather Vietnam/Singapore secured three gold pencils all for Global Alliance Asia-Pacific “Nanking” in the advertising category.

Dentsu Tokyo won two gold pencils both in the Interactive category, one for Beams

Asoberu-T (“Playable T-Shirts”) and Honda Motor Co “Sound of Honda/Ayrton Senna 1989”.

Single gold winners from Asia include H55 Singapore, Nippon Design Center Tokyo, 601bisang Seoul, , Dentsu Nagoya, Tsushima Design Hiroshima, Hakuhodo Tokyo Flame Tokyo and Ogilvy & Mather Thailand,

VIEW GOLD PENCIL WINNERS – One Show Gold Winners 2014.xls

VIEW SILVER PENCIL WINNERS – One Show Silver Pencils 2014.xls

VIEW BRONZE PENCIL WINNERS – One Show Bronze Pencils 2014.xls

GOLD PENCILS

Advertising  | 07B: Newspaper or Magazine – Campaign

Global Alliance Asia-Pacific

Nanking

Ogilvy & Mather Vietnam/Singapore

Advertising  | 09A: Writing – Single or Campaign

Global Alliance Asia-Pacific

Nanking

Ogilvy & Mather Vietnam/Singapore

Advertising  | 09B: Art Direction – Single or Campaign

Global Alliance Asia-Pacific

Nanking

Ogilvy & Mather Vietnam/Singapore

Advertising  | 01B: Full Page or Spread – Campaign

PENGUIN GROUP(INDIA)

Author Headphones

McCann Worldgroup Mumbai

Advertising  | 09B: Art Direction – Single or Campaign

PENGUIN GROUP(INDIA)

Author Headphones

McCann Worldgroup Mumbai

Advertising  | 09B: Art Direction – Single or Campaign

PENGUIN GROUP(INDIA)

WILLIAM SHAKESPEARE

McCann Worldgroup Mumbai

Advertising  | 01A: Full Page or Spread – Single

PENGUIN GROUP(INDIA)

MARK TWAIN

McCann Worldgroup Mumbai

Interactive | 09A: Online Data Visualization & Info Graphics

Honda Motor Co., Ltd.

Sound of Honda / Ayrton Senna 1989

Dentsu Inc. Tokyo

Interactive | 12C: Product & Mobile Integration

BEAMS

ASOBERU-T (“Playable T-Shirts”)

Dentsu Inc. Tokyo

Design | 05B: Brand Identity – Campaign

Ichihara City

Ichihara Lakeside Museum identity

Nippon Design Center, Inc. Tokyo

Design | 06A: Printing and Paper Craft – Single or Series

KISHOKAI Medical Corporation

MOTHER BOOK

Dentsu Inc. Nagoya

Design | 01A: Posters – Single

Japan Graphic Designers Association Inc Hiroshima

peace

Tsushima Design Hiroshima

Design | 06A: Printing and Paper Craft – Single or Series

Bureau KIKUCHI

KIKUCHI NARUYOSHI : JAZZ

HAKUHODO INC. Tokyo

Design | 11A: Indoor Spaces

Olfa Cutter

Cut to Build

Ogilvy & Mather Bangkok

Design | 06C: Typography – Single or Series

TOKYO GAS Co., Ltd.

The 27th Architecture and Environment Design Competition

FLAME, inc. Tokyo

Design | 13C: Designer Initiated

Happy Life Welfare & Dabbawala Foundation

Share My Dabba

McCann Worldgroup India Mumbai

SILVER PENCILS

Advertising  | 09B: Art Direction – Single or Campaign

Newell Rubbermaid

Angel VS Demon

TBWA Kuala Lumpur

Advertising  | 16D: Non-Broadcast

Malaysian Society of Transplantation

Live On

TBWA Kuala Lumpur

Advertising  | 05A: Posters – Single

PENGUIN GROUP(INDIA)

WILLIAM SHAKESPEARE

McCann Worldgroup Mumbai

Advertising  | 05A: Posters – Single

PENGUIN GROUP(INDIA)

MARK TWAIN

McCann Worldgroup Mumbai

Advertising  | 07D: Collateral – Campaign

GREENPEACE

PAPER CUTS LIFE

Saatchi & Saatchi Shanghai

Advertising  | 09B: Art Direction – Single or Campaign

Unilever

Sensitive

Lowe Singapore

Advertising  | 07A: Newspaper or Magazine – Single

Crisis Relief Singapore

Liking Isn’t Helping – Earthquake

Publicis Singapore

Advertising  | 01A: Full Page or Spread – Single

Staedtler

The Pencil – Architecture

Leo Burnett, Hong Kong

Advertising  | 20A: Radio

P&G PHILIPPINES

ZZZ RADIO

Ace Saatchi & Saatchi Manila

Interactive | 10F: Public Service/Non-Profit

Smart Communications

TXTBKS

DDB DM9JaymeSyfu/Digit Philippines

Interactive | 07D: Cross-Channel Integration

Google Japan

World Wide Maze

PARTY / Tokyo

Interactive | 10F: Public Service/Non-Profit

Unicef Hong Kong

NFC Charity Stickers

Cheil Hong Kong

Interactive | 10A: Branded Games

KFC

Phone Stack

BBDO Proximity Malaysia

Branded Entertainment | 05A: Branded Content

KFC

Phone Stack

BBDO Proximity Malaysia

Intellectual Property | 15C: Integrated Digital & Physical Products

TOYOTA MARKETING JAPAN CORPORATION

Toyota FV2 / Concept Car & Interactive Exhibition

PARTY / Tokyo

Intellectual Property | 15B: Digital Product

TOYOTA MOTOR SALES &
MARKETING CORPORATION

Backseat Driver

PARTY / Tokyo

Design | 06A: Printing and Paper Craft – Single or Series

Tokusyu Tokai Paper Co., Ltd

KAMIWAZA -Paper Craft Awards-

6D-K co.,Ltd / Tokyo

Design | 01B: Posters – Series

Taisei corporation

140th

Dentsu Inc Tokyo

Design | 01B: Posters – Series

Yoshida Hideo Memorial Foundation/Advertising Museum Tokyo

The Beautiful Black List

Dentsu Inc. Tokyo

Design | 05A: Collateral Design

Tama Art University

TAMABI

MR_DESIGN inc. Tokyo

Design | 11B: Outdoor Spaces

INAKADATE VILLAGE

rice-code

HAKUHODO.INC Tokyo

Design | 01I: Booklets and Brochures

Panasonic Corporation

Life is Electric

Dentsu Inc. Tokyo

Design | 01D: Point of Purchase and In-Store – Series

Asia Pacific Breweries Singapore

Guinness Draught in a Bottle

BBDO Singapore

Design | 12D: Craft Animation

Oji Nepia Co., Ltd.

Tissue Animals

Dentsu Inc Tokyo