Y&R Malaysia promotes Nigel Menezes to the position of group business director

Y&R Malaysia has announced that Nigel Menezes has been named Group Business Director, Y&R Malaysia. Menezes (pictured) is promoted from Senior Account Director, a role he has held since joining Y&R Malaysia in July 2013.

With over 15 years’ in advertising and communications across India, Indonesia and Malaysia, Menezes’ experience spans international icons including Coke, Nescafe and Nestle to major local brands like BRI Bank and Permata Bank. Armed with a specialist talent in both Rx and consumer health, he also headed the health communications division at his previous agency. Prior to that he was with Liverpool FC Academy as Head – Brand Partnerships. Menezes’ earlier career in direct sales and digital marketing has led to a better understanding and addressing of today’s multi-fragmented brand communications needs.

Commenting upon the appointment, Lisa Hezila, Managing Director Y&R Malaysia said, “Less than a year ago Nigel joined our passionate team of brand communication enthusiasts and within that short time-span, he has been instrumental in stabilizing key accounts and growing the businesses under his portfolio, as Y&R Malaysia continues to climb both the creative and new business rankings.”