Asia scores eleven finalists in 22nd Cresta International Advertising Awards finalist round
The Cresta Awards, launched in 1993 by Creative Standards International to honor an absolute standard of creative excellence in advertising and marketing communications, has announced the finalists in its 22nd annual worldwide competition.
Asia has scored eleven finalists with Japan leading the pack with 5 finalists, Taiwan with 3 finalists, Malaysia with 2 finalists and Korea with 1 finalist.
Asian Finalists:
Japan
Daiko Advertising Osaka
Seirogan “Portable Toilet Popularizes Diarrhea Medicine Package” – (Branded Entertainment)
Dentsu Creative X Tokyo
Savoy “Fight” – (Television)
Savoy “Fight” – (Craft Television – Direction)
Hakuhodo Tokyo
Inakadate Village “Rice-Code” – (Ambient Media)
Tohokushinsha Film Corporation Tokyo
CupNoodle “Survive!” – (Television)
Korea
Healing Brush, Seongnam-si
Korea National Child Protection Agency “Hidden Truth” – (Outdoor)
Malaysia
M&C Saatchi Kuala Lumpur
Lend A Hand “Save the Tapirs” – (Graphic Design)
Volkswagen “Horsepower CNY Card 2014” – (Graphic Design)
Taiwan
Havas Worldwide Taipei
Kingston USB 3.0 “The New Speedy Breed-Hippo” – (Magazine)
Kingston USB 3.0 “The New Speedy Breed-Whale” – (Magazine)
Kingston “Memory” – (Branded Content)
Click here to download the full list of finalists – 2014 Finalists.doc
All finalists will be evaluated by Cresta’s International Grand Jury of 73 internationally known creative directors, film specialists, graphic designers and interactive professionals from 40 countries. The jury is chaired by Andreas Dahlqvist, President, McCann Creative Leadership; Council & Chief Creative Officer, Commonwealth – McCann Worldgroup, New York. Winners will be announced on Monday, Oct. 20th.
