BBH’s ‘book, book’ campaign honoured at the Fitfy Years of Singapore Design Exhibition

It’s Singapore Design Week and BBH’s IKEA bookbook campaign has received the honour of being included into the Fifty Years of Singapore Design exhibition, celebrating Singapore’s 50th this year.

The exhibition, on at the National Design Centre, celebrates Singaporean design from the past decades including designs from fashion to Singapore Girl’s Kebaya and to architecture including the residential complex Pinnacle. All pieces selected have shaped Singapore’s design scene covering works by pioneer designers to emerging designers of today.