PHD hires Shavon Barua in newly created role of managing partner of their Mumbai office
PHD has appointed Shavon Barua as Managing Partner, PHD Mumbai. In this newly created position, she will be working closely with Jyoti Bansal, Managing Director, PHD India to build the agency’s rapidly increasing portfolio.
Barua (pictured left) moves to PHD from Havas Worldwide where as President, she was leading the P&L for West and South India across various verticals of mainline advertising, digital, health, engagement and experiential. A seasoned leader with two decades of experience, Barua has worked on large local and global brands like HDFC Bank, Sony, Six, Bharat Petroleum, Sanofi, and Unilever.
Barua is also credited with leading breakthrough campaigns like Parle G’s ‘G mane Genius’, Colgate Gel’s – ‘Talk to Me’, which has swept many National and International awards.
Jasmin Sohrabji, CEO Omnicom Media Group, India & SEA said, “I am delighted to see PHD India’s growth over its two year existence. Shavon’s leadership experience with a creative communication agency will be a great addition in strengthening our product.”
Bansal added, “Infusion of diversified talent has been key to the success of PHD. In a short span, we have built strong specialist capabilities around digital, mobile, analytics, content, search, real-time marketing, in line with PHD’s global positioning of creativity and thought leadership. Shavon’s depth of experience with brands and integration across verticals will add immense value to our clients”.
Speaking on her appointment, Barua said, “PHD’s ahead-of-the curve approach to media resonates with my thinking. I am excited to be joining this team and collaborating with some of media’s finest minds to push the bar on creative media thinking.”
Welcoming Shavon to PHD, Susana Tsui CEO PHD APAC said, “India is our fastest growing market and also one of our star performers in APAC. Shavon’s appointment will strengthen our integrated strategic planning product and truly mark our investment in such an important market.”