Finalists of 2015 HK4As Effie Awards Hong Kong announced: DDB and Ogilvy top of the pack

This year the Hong Kong Effie Awards received a total of 109 submissions, the Organizer of HK4As have announced a shortlist of 35 Finalists for the 2015 Effie Awards.

The Effie Awards is recognized by the marketing industry globally as the pre-eminent award honouring campaigns that demonstrate effectiveness and results. The Association of Accredited Advertising Agencies of Hong Kong (HK4As) launched the Effies in Hong Kong in 2004 and is now into its 12th year.

After an intense judging on 21 August by a jury of 14 renowned marketing professionals, the process whittled down 35 finalists from 13 agencies to compete for the Awards across 29 categories. The finalists yielded 3 Golds, 5 Silvers and 9 Bronzes, and a Grand Winner was also produced. DDB Group Hong Kong and Ogilvy & Mather Advertising Hong Kong are the top two agencies with the highest number of finalists.

The 2015 winners of the Effie Hong Kong will be announced at a Gala Presentation on 10 September at the JW Marriott Hong Kong. The winners list will be published on the HK4As’ official website after the Gala Presentation.