Demand for VR and immersive experiences drives The Pulse expansion into Hong Kong

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Brett Heil - Founder and Managing Director.jpgIn response to growing regional and international client demands, The Pulse, an Australian content agency, has commenced its global expansion with the opening of an office in Hong Kong. Managing Director and Founder, Brett Heil, has relocated to Hong Kong where he will manage local clients and oversee the growth of the brand across Asia.

“When considering locations for international expansion, Hong Kong was a highly desirable choice due to The Government’s drive to position Hong Kong as the global hub of creativity and technology. This positioning aligns perfectly with our marketing strategy,” said Heil (pictured left). “Our clients are at the forefront of experimentation and are enthusiastic to explore new ways of connecting with their customers and audiences.”

The Pulse has established a reputation as a leader in the emerging field of branded user experiences featuring cutting edge technologies such as virtual reality, augmented reality, 360 degree video and projection mapping.

Doris Fong - Head of Creative Industries, Invest HK Tracey Taylor - General Manager and Executive Producer, The Pulse Emily Hy Lau - Manager of Creative Industries, Invest HK.jpgThe combination of technology, creative storytelling and strategic business talent, uniquely positions The Pulse as a leading player in the field of immersive technology.

To celebrate the launch of The Pulse Hong Kong, a function was held at the prestigious Hong Kong Club and was attended by leaders of Hong Kong’s creative and business community.

Photo caption: Doris Fong – Head of Creative Industries, Invest HK, Tracey Taylor – General Manager and Executive Producer, The Pulse Emily, Hy Lau – Manager of Creative Industries, Invest HK