Cannes Cyber Lions: BBH Singapore and Tencent Shenzhen score Gold, O&M Singapore wins Silver

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Hero Shot Avatars.jpgQQ ALERT_ HOPE NEVER DIES.jpgAsia has scored 2 Gold, 3 Silver and 4 Bronze in Cannes Lions Festival of Creativity’s Cyber category.

The two Golds go to BBH Singapore for Nike’s “Unlimited Stadium” and Tencent Shenzhen for QQ Alert’s “Hope Never Dies”.

Ogilvy & Mather Singapore won Silver for Alliance Francaise de Singapour’s “Hollywood Rejects” campaign.

Tohokushinsha Film Corporation Tokyo has picked up a Silver Lion for Samsung’s “Draw and Release”,  two Bronze for Sony’s “Gravity Cat” and one Bronze for “Green Light Run“.

The Cyber Lions recognise creativity experienced digitally to enhance a brand’s message and demonstrate results. From 2893 entries, 110 Lions were awarded: 19 Gold, 33 Silver and 55 Bronze. Jury President Colleen DeCourcy, Global Chief Creative Officer, Wieden + Kennedy, explained that the jury selected work that embodied where technology has moved ideas forward. Three Grands Prix were honoured: ‘Åland Index/Baltic Sea Projects’ by RBK Communication, Stockholm for The Bank of Åland; ‘Meet Graham’ by Clemenger BBDO Melbourne for Transport Accident Commission Victoria; and Did you Mean Mailchimp? by Droga5, New York and Mailchimp, Atlanta, that had bold originality at its heart.

VIEW THE FULL CYBER WINNERS LIST: Cyber Winners.xlsx