FCB Interface Mumbai wins Gold and Silver in Cannes Lions Health & Wellness category; McCann Hong Kong scores Silver Lion
Asia has picked up one Gold, two Silver and 4 Bronze Lions in the Health & Wellness category at Cannes Lions.
FCB Interface Mumbai shone in the category with one Gold and one Silver Lion for their already highly awarded ‘The Punishing Signal’ campaign for Mumbai Police.
McCann Hong Kong’s, Cigna ‘Stress Portraits’ campaign won a Silver Lion in the Brand Experience & Activation medium.
Lowe Lintas Mumbai’s and Mullen Lowe Singapore’s ‘H For Handwashing’ campaign for Lifebuoy scored a Bronze Lion.
Geometry Encompass Mumbai picked up Bronze for Hindustan Unilever ‘Hackwashing’.
TBWA\Hakuhodo wins Bronze for Dreams Inc. ’30Soap’.
And Wunderman Thompson Taiwan scored a Silver Lion for Taipei Blood Centre campaign, ‘Blood Beacon’.
The Health & Wellness Lions, celebrating creativity for personal wellbeing, received 1,300 entries from which the jury awarded 8 Gold, 15 Silver, and 22 Bronze Lions, as well as two Grands Prix.
TBWA\London, UK, won a Grand Prix for their work for Beco, ‘Beco. #StealOurStaff’, which raised awareness of the ‘Disability Employment Gap’ which disrupted employers’ outdated attitudes towards people with disabilities. The UK also won a second Grand Prix in Health & Wellness with AMV BBDO, London, taking the Grand Prix for Essity’s ‘#WomenPainStories’, the taboo-busting campaign that explores the true extent of the pain that women endure.