Napoleon Biggs joins Dentsu International Hong Kong as Chief Consultant effective immediately

dentsu International Hong Kong has announced the appointment of Napoleon Biggs as Chief Consultant, effective immediately. Biggs will report to Simone Tam, CEO, dentsu International Hong Kong.

Biggs (pictured), in his new role, offers consultancy for senior marketers in evolving their organisations in a digitally dominated world. He is also tasked with the responsibility to drive integrated solutions for dentsu’s key clients via tapping into the full range of the agency offering across the 3 service lines (Creative/Media/CXM).

With 25+ years in digital marketing and technology innovation, Biggs will provide strategy and practical guidance on digital transformation, omnichannel commerce, data leadership and new forms of digital business, culture and entertainment, such as Web3, Metaverses and NFTs.

Biggs brings a wealth of experience launching and growing his own startups, but he has also advised over 100 clients in a wide range of industries, from airlines to zoos. Leveraging his industry connections and media accolades, he has also built “Web Wednesday” into a community of digital pioneers with 7,000 members and counting.

Biggs is a regular speaker on technology trends and digital disruption at international and regional conferences including Ad:Tech, Clickz Live, Google, HKU, HKTDC etc., and has delivered courses for HKU, Singapore Art Council, Omnicom University (Singapore & China), Yonsei University (Korea) and Google Squared. He also speaks Cantonese, Mandarin, Japanese, French and Spanish.

“With such depth and breadth of e-commerce, digital, marketing and business knowledge, Napoleon will add tremendous value to our clients and reinforce our leadership in the market in offering integrated solutions.” Tam said. “I am confident that with Napoleon’s entrepreneurial spirit, we will go from strength to strength as the agency partner for modern marketers.”

Biggs said: “I can’t wait to plug my energy and expertise into the truly integrated agency platform that dentsu offers. The industry in Hong Kong is crying out for both creative and data-driven ways to engage their various stakeholders. And we’re teaming up to make it happen!”.