22feet Tribal Worldwide turns Flipkart into the perfect wingman this Valentine’s Day

Ahead of the upcoming Valentine’s Day, Flipkart has put together a unique gift-seeding idea by cleverly leveraging the brand’s media exposure to target people with exactly what their partners might want.

This playful campaign, created by 22feet Tribal Worldwide, empowers individuals to simply choose a product from Flipkart and send their partner’s details. Flipkart will then strategically follow the partner with the chosen product across various online platforms.

So, while the partner thinks that they’re geniuses for getting the right gift, it’s the power of subliminal messaging.